31 October 2006

Defensive spin

The US Department of Defense is to launch a new "rapid response" PR campaign to ensure that Donald Rumsfeld keeps his job. Well, that's not actually what they said but it’s my spin on their spin.

The new system, became public in a memo from Dorrance Smith, assistant secretary of defense for public affairs which was obtained by the AP. It calls for new staff to "develop messages for the 24-hour news cycle and correct the record". How much time will they have to devote to correcting Faux News's faux facts?

I look forward to the new and improved news coverage that this will surely lead to. Just remember folks these are your tax dollars at work!

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